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Episode 35

Why Relationships are the Key to Success and How LinkedIn can Help [Jordan Mendoza]

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Are you actually trying to build relationships with your prospective clients? Jordan Mendoza, who just recently quit is 9-5 job,, is here to talk with us about how important it is to build genuine relatinships with his audience, and how LinkedIn has finally allowed him to quit his job and focus on Blaze Your Own Trail Consulting full-time.

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Hosts & Guests

Host – Nick Nalbach

Guest – Jordan Mendoz

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Contact the Guest

Follow Jordan on Instagram

Connect with Jordan on LinkedIn

Get All Jordan’s Links from his LinkTree

Share Episode

Share on Facebook

Share on Twitter

Share on LinkedIn

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Download the Workbook

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Links & Resources

Note: Some of the links listed below may be affiliate links. This means I will receive a small commission (at no extra cost to you) if you choose to purchase through them.

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Connect with Jordan

Check out Jordan’s LinkTree
Connect with Jordan on Instagram
Listen to the Blaze Your Own Trail Podcast
Download the Free LinkedIn Playbook

Additional Resources and Links Mentioned

Get $500 off Jordan’s 12-Week Coaching Program LIMITED TIME OFFER– Be sure to listen to the episode to learn how!

If you haven’t done this already, you can leave a review of the Nine-Five Podcast over on iTunes

Want to step up your content creation game and start bringing more visitors to your website and business?

Sign Up for the Competitive Keyword Research [Video Course]

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Show Notes

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We’ve spoken about it many times before: relationships build businesses.

It’s this exact mindset that has allowed today’s guest, Jordan Mendoza, to quit his full-time job to focus on his own business, Blaze Your Own Trail Consulting.

LinkedIn has been an asolute goldmine for Jordan, and in the episode, Jordan tells us exactly how he has been able to build a large network on the platform. Not only that, but Jordan has been able to pivot and use those relationships he’s built to turn them into leads and jumpstart his business.

How to Get Business Leads on LinkedIn

LinkedIn lead generation is something I’ve been seeing so much more of recently.

So many guests and people that I’ve connected with over the past several weeks have been raving about how powerful of a platform LinkedIn can be for generating more leads.

But how do you actually start generating these leads?

When it comes to getting more leads on LinkedIn, you need to:

Put yourself out there – no one is going to know you exist if you don’t put yourself where your prospective clients are
Focus on relationships first – we’ve all been pitched to on LinkedIn, nobody likes it!
Stay consistent – the ones who stay consistent are the ones who succeed
Be willing to work – nothing good comes for free and if you want to see success, you need to be willing to do what others are not

And lastly, you need to start connecting on LinkedIn!

How to Connect on LinkedIn

This might seem like a no-brainer for many. To get more connections, just start reaching out and pitching your service, right?

Well, not exactly.

Jordan follows a simple, but effective formula for coming from a place of value to build lasting relationships and connections on LinkedIn.

When trying to build connections through LinkedIn, Jordan says you need to focus on these three things:

The Gratitude
The Value
The (small) Ask

1. Coming from a Place of Gratitude

Who doesn’t like to be appreciated?

Think about the last time someone reached out to you, just to tell you that they appreciate what you do.

“Hey! I just watched your YouTube video on ____ and that helped me so much. Thank you!”

“Wow, I just listened to your last podcast episode and that was an amazing interview!”

And even simpler

“Thank you so much for connecting!”

These little gestures of appreciation don’t seem like much, but when you consider how much work someone has put to create that content, a small statement of appreciation goes a long way.

2. Providing Value

When we’re talking about building connections on LinkedIn, or any social media platform for that matter, the value doesn’t have to be groundbreaking.

Keep it simple.

“If I can add value to you in anyway, let me know.”

According to Jordan, even offering up something this simple shows that you’re coming from a place of value.

3. Present the Small Ask

After coming from a place of gratitude and value, people are much more likely and willing to pay attention to what’s next, the ask.

Keep the ask small. Something like asking for feedback can be a great way to help you grow, personally, as well as showcase your expertise and talents to the person your connecting with.

In the interview, Jordan uses his podcast as an example (you can use whatever you have going on at the time):

“I just released a new episode of my podcast. I would love your feedback. Here’s the link whenever you have a second. Have an amazing day.”

Again, it’s simple. And people love giving feedback!

Putting it All Together

When we put all three of these things together, our LinkedIn outreach message will look something like this:

“Hey Nick. Thank you so much for connecting.

If there’s anything I can do to add value to you in any way, please let me know.

I’m actually the host the Nine-Five Podcast and I just released a new episode of the show. I would love your feedback on the episode.

Here’s the link to that episode whenever you get a second: https://ninefivepodcast.com/episode35

Have an amazing day!”

It’s simple, short, and most importantly, it touches on the 3 important points we discussed: Gratitude, Value, and The Ask.

Listen to the Full Episode to Learn How to Generate More Leads with LinkedIn

This is a big part of what has made Jordan so successful on LinkedIn, but to hear the full story, make sure you listen to the entire episode.

Jordan shares a lot of his experience and advice about building his own network and using LinkedIn to do it.

And Don’t Forget!

If you want to work with Jordan, he is offering $500 off his 12-Week Program where you get to learn from Jordan personally.

This offer is only available for a limited time, so make sure you don’t miss out on this awesome opportunity that is only available to the listeners on the Nine-Five Podcast!

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