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Episode 20

The First Steps in Online Course Creation [Dr. Dave Eng]

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Creating an online course can seem like a massive undertaking. You need to come up with an idea, validate that idea, and then actually create and distribute that course to your audience. Well today, Dr. Dave Eng is here to talk all about his course creation process and how you can easily start creating your own online courses.

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Hosts & Guests

Host – Nick Nalbach

Guest – Dave Eng

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Contact the Guest

Follow Dave on Twitter

Dave Eng Design

Job Hakr

University XP

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Download the Workbook

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Show Notes

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Online courses can be a great way to spread knowledge about a specific topic you may know a lot about. Dr. Dave Eng, today’s guest, puts it in a very interesting light:

“Courses create a way for you to develop value for something that you already have, which is your knowledge, your abilities, your experience, and your skills.”

As Dave mentions on this episode, onlines courses give you, the creator, the opportunity to take something you have knowledge or expertise in, and package and sell it to an audience that needs it. If you already have a business, selling courses can be additional revenue stream for your online business.

But how do you start monetizing the information and knowledge you have through the use of online courses?

Before you can create and start selling your course you have to define what learning is.

How Do You Define Learning?

Here’s how Dave defines it:

“Learning is the transformation of experience into knowledge.”

With that, there are 3 major factors involved with turning that experience into knowledge:

Content – What is the students’ relationship with the content?
Students – What is the students’ relationship with each other?
Teacher – What is the students’ relationship with the teacher?

What is the students’ relationship with the content?

This could be through watching a video course, reading an eBook, or maybe a worksheet that you give your audience to complete. Think about how you want your learners to be consuming and interacting with your content.

What is the students’ relationship with each other?

When I think about this question, I am reminded of Facebook Groups or other online communities. You might think about setting up a place for other students of the course to interact with one another.

This could be a great way to allow students to build other connections, discuss the course content, and hopefully build impactful relationships through your course.

What is the students’ relationship with the teacher?

Oftentimes this relationship can be built through weekly office hours or monthly Q&As with the instructor.

Creating videos courses allow you, the instructor, to build a better relationship with your students, but being available with answer questions that may come up about the course material can be a great way to make a lasting impression on your audience.

Now, it’s time to create some killer content.

Creating a High-Quality Online Course Comes Down to 2 Things…

Knowing what the learner is going to get from taking your course (the desired outcome)
Arranging the content for WHAT the learner needs to know and WHEN they need to know it

1. Determining Your Course Objective

As course creators, you really need to understand what the outcome is going to be.

What do you want the audience to leave with when they are finished with your course?

If you start creating your course without first thinking about this question, your message and objective won’t be clear.

As Dave puts it, you don’t want to be like the sun; shining in all directions. Instead, you want to be like a flashlight; hyper-focused in one area.

2. Structuring Your Course

Once your objective is clear and you know what the desired outcome will be, you then need to think about how you are going to translate that information to your audience, AND in what order.

This is the step where you need to be conscious of what information is crucial to reach the desired outcome and how it will be structured.

What prior knowledge does the student need to have?
When does it make logical sense to share X, Y, and Z

Nail down these 2 important points and you’ll be on the right direction towards a successful course.

Let’s Start Creating!

In the episode we cover so much more about the process that Dave uses to create a successful online course, so make sure you don’t miss out on the full-interview.

When creating an online course, or any product for that matter, it all comes down to solving a problem. The knowledge you have is already a solution to a problem that likely exists.

When creating your course, be specific about the problem your course solves (what knowledge the student will gain, increased ROI, etc) and clearly identify what that outcome will be.

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Links & Resources

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Note: Some of the links listed below may be affiliate links. This means I will receive a small commission (at no extra cost to you) if you choose to purchase through them.

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Visit Dave Eng Design – includes links to all Dave’s websites and social media channels
Learn more about Game-Based Learning
Learn more about Student Affairs Job Search at Job Hakr
What is Gamification? Enroll in Dr. Dave Eng’s free course to learn more
Host your own online courses with Teachable or Thinkific
Create a Wiki Survey to find out what courses to create for your audience
Listen to the Smart Passive Income Podcast with Pat Flynn
If you haven’t done this already, you can leave a review of the Nine-Five Podcast over on iTunes

Thank You!

I hope you enjoyed this episode of the Nine-Five Podcast. Thank you so much for listening!

If you enjoyed this episode, please head over to iTunes and leave a review. Your reviews are what help get this podcast in front of more people!

Have you started creating your own online courses yet?

Let me know in the comments below.

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